Rose Coulson


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  1. Hortus Siccus
  2. Luthier
  3. Unarchived
  4. Useful. Beautiful. Morris.











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©2025 Rose Coulson

Hortus Siccus

 

A Herbarium is a collection of pressed, dried plants. ‘Hortus Siccus’ is the Latin name for these botanical archives, translating to ‘dry garden.’ Hortus Siccus is my editorial response to Not Just Fleurons, an ISTD brief. The outcome focusses on the Herbarium at RBG Kew, exploring the role and importance of this unconventional garden though an interview with one of its honorary research associates, Dr. David Goyder.

I am delighted to have been awarded membership of the International Society of Typographic Designers (ISTD) for this project.



Luthier

 

In response to an open brief, Celebrate Craft, Luthier explores the traditional craft of Luthiery through the space in which it takes place and the tools it requires. A photographic book reveals fragments of a beautiful workshop filled with tools, wood and resins, hidden within a terraced house in Newark-on-Trent shared by four instrument building students.


Unarchived


A visual identity for the Nottingham School of Art and Design’s two archives, the Lace Archive and Fashionmap; this has been selected by the university to be implemented.

Jacquard punch cards control the movement of Leavers lace machines, which were the bedrock of the Nottingham Lace industry. Their circular, punched holes act as a form of code. I created a typeface for the archives’ identity built using dots and dashes, subtly combining aspects of each archive. The dots mimic holes in Jacquard punch cards, whilst the dashes reflect stitches that hold together a garment.



Useful. Beautiful. Morris.



Bringing the rich heritage of William Morris’ interiors firm, Morris & Co., into the home of a contemporary audience with joyful moving illustrations. The Useful. Beautiful. Morris. campaign encourages consumers to recognise potential for transformation within their home using the Morris test: is it useful? Is it beautiful? A series of items are presented before and after being ‘Morris-ed’ – first as functional, but lacking in character, then bursting with colour and pattern.